Writing content for your website is probably the last thing on your to-do list and you know it won't get done unless you do it. Furthermore, if you had the time, you probably wouldn't know where to start. Well, you can take a deep breath because I have jotted down some helpful tips for your to get started, and before long—check off that task from your list. ...
I will be analyzing the benefits and limitations of WordPress and Squarespace. If you are running a small business and you need a website, keep reading to see which platform is right for you. There are other website builders out there. However, I chose to compare WordPress and Squarespace because they are two of the most popular content management systems (CMS) for building a small business website. Please keep in mind that this is not a comprehensive comparison. I will be evaluating each platform on these metrics:...
Being that this is the first post of 2018 I thought it would be fitting to share on the topic of learning a new skill. Some of you have already started and others are struggling to nail down which new year resolution they want to commit to. I believe there is something in the heart of humanity that desires to learn more, to be better, or get a fresh start. Setting a goal to learn something new is a great way to start the new year, but it doesn’t come without its own challenges and fears. Last year I had made the decision that I w...
One of the hardest things to do as a small business owner is to define your target consumer. Often times we want to sell our products or services to everyone, all the while, believing that this is the best approach. The thought of targeting fewer people is absurd (one might think). Well, in this post I am going to challenge this line of thinking and hopefully prove to you that taking a more targeted approach will prove to be more profitable....
Learn how to get more google reviews for your small business by creating a shareable short link that will help you to drive your customers to review your small business on Google. Step 1: Claim Your Business Listing on Google In order to manage your business information and reply to google reviews, you must first claim or add your business listing. If you have already done this, you can move onto the next step. Once clicking the button below, follow the instructions. If you need further help with google listings you can checkout their article here....
Deciding on a hosting plan for your small business website can be tough. I want to help you understand what hosting options are available, what their differences are and which hosting companies are worth looking into for web hosting services. Shared Hosting Most of the starter hosting plans are going to be your most economic choice. They run on what’s called a shared server. What this means is that your site will live on a web server (i.e. hard drive for websites) that has upwards of 5 to 10 other sites on the same server sharing the resources. Below are some pros and cons to help you decide if shared hosting is a good fit for your small business website....
My name is Cody Hockin and I am the man behind the brand “Hawk Design.” I wanted to introduce myself so you can get to know my story. What is Hawk Design? We live in a media-saturated culture. It is important now, more than ever, to have a strong and personable brand that will set your business, product, or service apart. You need a voice amidst the noise. Hawk Design was birthed because I wanted to help people with my ability to create identity-driven brands. I underst...
